Sweetloom and Princessa: A Double Triumph at the International Taste Institute

**06 June 2025** Two exceptional varieties of Yuksel Seeds have been recognized by the prestigious **International Taste Institute** in Brussels for their superior flavor and quality. The award-winning varieties, **Sweetloom** heirloom black purple tomato and **Princessa** pepper Kapia, captivated the jury with their rich taste and unique characteristics. **Prestigious Recognition** The International Taste Institute conducts rigorous **blind taste tests** with a panel composed of Michelin-starred chefs and expert sommeliers. Evaluations are based on five criteria: * First impression * Vision * Olfaction * Taste * Texture Only products that meet or exceed the Institute’s high standards are awarded. **The Stars of the Show** * **Sweetloom Tomato:** An heirloom variety celebrated for its vibrant color and naturally sweet, well-balanced flavor. It was particularly praised for its rich texture and complexity, securing the Institute’s highest accolade. * **Princessa Pepper:** This Kapia variety impressed the jury with its crispness, elegant sweetness, and aromatic profile. **A Commitment to Excellence** “This recognition is a testament to our continuous commitment to excellence in flavor and innovation,” said **Hicham Abba**, Head of Marketing & Area Manager of Americas, West Europe, Africa, and ME of Yuksel Seeds. “We are proud to see our varieties once again celebrated on the global stage.” **A Legacy of Flavor** This is not the first time Yuksel Seeds has been honored by the Institute. In 2024, several of its tomato varieties—**Umay, Tomblack, Tobralina, and Snowsweet**—also received top taste awards, reinforcing the company's reputation for developing high-quality produce that delights both consumers and professional chefs. With this growing list of award-winning varieties, Yuksel Seeds continues to set the benchmark for flavor, quality, and innovation in vegetable breeding.